Dakar Rally is the world’s most extreme sporting event with fast international growth, and possibly the most demanding race in the world. It is a great chance for companies and brands to reach a large, across-the-board and international audience with worldwide visibility and powerful values.
4 riders for the final victory in Dakar 16 and in World Championship Rally 2016 : Joan Barreda – Spain – the fastest rally rider of the planet, Paulo Goncalves – Portugal – 2nd in Dakar 15, Jeremias Israel – Chile – a strong support for the team, Mika Metge – France – the right combination
From Jan 3rd to 16th 2016
Lima – Salta – Rosario
Perù – Bolivia – Argentina