Mirco Lazzari’s ML Magazine – Issue 2

ML Magazine  is Mirco Lazzari's new feature of photography, sports, travel and culture. A new amazing point of view on Motorsport and Life, ML is the new adventure of one of MotoGP's most [...]

The future of MotoGP Sponsorship: an interview

In the past days RTR Sports Marketing have been interviewed by a prestigious sports magazine about the future of MotoGP sponsorship. Amidst the uncertainties raised in the sports industry by the [...]

What will sports marketing after Covid 19 Look like?

Sports Marketing and Coronavirus Covid-19 has hit hard on any sector of life. It has affected us and all that is dear to us: loved ones, habits and certainties. More than ever, this has been a [...]

Mirco Lazzari’s ML Magazine – Issue 1

ML Magazine  is Mirco Lazzari's new feature of photography, sports, travel and culture. A new amazing point of view on Motorsport and Life, ML is the new adventure of one of MotoGP's most [...]

Crisis communication and sports. Maybe the internet will save us. Or maybe not.

As these lines are being written, Italy has been in lockdown for exactly 20 days due to the Coronavirus pandemic. Factories, schools, universities, offices, everything is closed, events have been [...]

Sponsorships and the Coronavirus. Diminishing the effects on sports investment

Sponsorships and the Coronavirus. Is it possible to diminish the negative effects of epidemics and unpredictable catastrophes? Here are a few observations. This is both a burning and important [...]

MotoGP 2020 Calendar – with Updates

Dorna, the rights holder of the World Motorcycling Championship, have shared the provisional Calendar for the 2020 MotoGP season.There are a few interesting changes to the Championship's layout, [...]

The Complete 2020 MotoGP sponsor list

Below we publish the complete list of sponsors for the 2020 MotoGP Season, team by team. Some useful information for our little research, now in its second year. First of all, all the sponsors of [...]

Coronavirus and MotoGP: will COVID-19 change Grand Prix motorcycle racing?

The global spread of Coronavirus has forced organizers to cancel the race in Qatar and postpone the race in Malaysia. Ezpeleta and Dorna Sports assure us that there will be a 2020 MotoGP season, [...]