5 trends of MotoGP 2020 Sponsorship: what to expect for the new season

There is no doubt that there have been radical changes to the world of sports marketing and sponsorship in recent years: changes in the way sports are enjoyed, the removal of geographical [...]

Formula E: sponsorships, business and the future

The exponential growth of FIA full electric series is a significant signal given at both sport and sponsorship level to all professional championships and leagues, as well as to anyone engaged in [...]

MotoGP VIP Village Finland

Sports marketing and authenticity: between complexity and effectiveness

The ability to pass on promotional values and messages in an effective and unaffected manner is one of the greatest peculiarities of sports sponsorships and sports marketing in general. The [...]

MotoGP 2020 Teams and Riders Line-Up

With Brad Binder joining the factory KTM team and Iker Leucona replacing Syahrin at Red Bull Tech3, the official 2020 MotoGP World Championship Teams and Riders line-up is  now complete. Truth be [...]

MotoGP 2020 Calendar

Dorna, the rights holder of the World Motorcycling Championship, have shared the provisional Calendar for the 2020 MotoGP season.There are a few interesting changes to the Championship's layout, [...]

MotoGP sponsor stickers: the reasons behind a marketing win

Key in “MotoGP Sponsor Sticker” in any search engine and enter the vast world of sticker kits you can use to decorate your motorbike and scooter like the roaring bikes of MotoGP. For engine [...]

MotoGP Sponsorship calculator – How much does a MotoGP sponsor cost?

How much is a MotoGP Sponsorship? How much does it cost to become a partner in the top class of motorcycle racing? And what elements should be taken into account when planning a sponsorship [...]