The best sports marketing agencies for MotoGP

Sometimes we are asked by potential customers which Sports Marketing Agency they should consider for their activities around MotoGP and motorsports in general. It’s a valid question – after [...]

MotoGP Sponsorship calculator – How much does a MotoGP sponsor cost?

How much is a MotoGP Sponsorship? How much does it cost to become a partner in the top class of motorcycle racing? And what elements should be taken into account when planning a sponsorship [...]

Advantages and disadvantages of sports sponsorship

If you’re a sports marketing fan, it’ll only take a quick browse of the internet to bump into a rather awkward question: “what are the advantages and disadvantages of sports sponsorship??” In [...]

Drink and Drive: why are so many brands of alcoholic drinks involved in motor sports sponsorships?

I was talking about sports marketing a few days ago and one of the most recurrent positions was that alcoholic drink producers should stay miles away from sponsorships in motorsports. At a [...]

How do sponsorships benefit the sports organization and the sponsor?

Aside from “how does sponsorship work in sports?”, one of the most interesting questions within sports marketing is, “how do sponsorships benefit the sports organization and the sponsor?” Not [...]

Motorsport sponsorship opportunities: Why racing is great for business.

At RTR sports marketing, we spend most of our time focusing on Motorsport sponsorship opportunities: why is that? Because we have a passion for all things racing, but more importantly because [...]

Becoming a Formula E sponsor? Here are five good reasons

Formula E, the leading world championship of electric-powered cars, is currently in its fifth season. Proof of the success of this racing series is not only given by excellent television ratings [...]

Download: 2019 MotoGP Calendar plus F1, FormulaE and MotoE

With the new year well underway, we thought it could be useful for all the petrolheads and sponsorship managers out there to get the racing calendars for the 4 main worldwide racing series, [...]

Final championship standings for the 2018 MotoGP Season

Rider’s Championship Position Driver Points Nationality Manufacturer 1 Marc Marquez 321 SPA HONDA 2 Andrea Dovizioso 245 ITA DUCATI 3 Valentino Rossi 198 ITA YAMAHA 4 Maverick Vinales 193 [...]

Final championship standings for the 2018 F1 season

Driver’s Championship Position Driver Points Nationality 1 Lewis Hamilton 408 GB 2 Sebastian Vettel 320 GER 3 Kimi Raikkonen 251 FIN 4 Max Verstappen 249 NED 5 Valtteri Bottas 247 FIN 6 [...]