Dakar Rally 2016 sponsorship with Honda HRC

Dakar Rally is the world’s most extreme sporting event with fast international growth, and possibly the most demanding race in the world. It is a great chance for companies and brands to reach a large, across-the-board and international audience with worldwide visibility and powerful values.


Team HRC Rally at the 2016 Dakar

4 riders for the final victory in Dakar 16 and in World Championship Rally 2016 : Joan Barreda – Spain – the fastest rally rider of the planet, Paulo Goncalves – Portugal – 2nd in Dakar 15, Jeremias Israel – Chile – a strong support for the team, Mika Metge – France – the right combination

The Route

From Jan 3rd to 16th 2016
Lima – Salta – Rosario
Perù – Bolivia – Argentina

Partnership and Sponsorship Opportunities

Bike Branding

Motocross bike

Riders’ Gear

Honda HRC motocross team

Team Website


Team Newsletter

Honda hrc newsletter


Merchandising Honda HRC

Use of brand and name

Motocross photo

Race Village

Honda HRC Stand

Shows and Expos

Honda Repsol in a museum
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