November 10, 2017 Switch to Italian Version

The Growing Impact of Social Media on Sport

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The growing impact of social media in sport in the infographic designed by

The Internet and social networks are quickly taking over the role of television and the old media. Instagram, Facebook, Twitter and Youtube are now the main arena for sport clubs and athletes to get in touch with their fans and create opportunities for sponsors and investors.

Football plays a major role, with Real Madrid, FC Barcelona and Manchester United being the top 3 clubs in the world on social media. Cristiano Ronaldo, Neymar and Messi are also the biggest single assets in digital sport on Facebook and ‘Gram with LeBron James stealing the podium on Twitter.


social media in sport

social media in sport

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