Avoid the DIY trap
You know, today you can get what you want in just one click. So, sponsorship-wise, there is a strong temptation to autonomously get in touch with teams, athletes and properties, cutting the value chain and saving in time and money. Unfortunately, the DIY way usually falls short and what looked like a great idea in the beginning quickly turns into a problem to be solved. Long story short, this is why you’ve got sports marketing agencies. And here is why among those sports marketing agencies you should choose us.
When you approach a sponsorship program or a sports marketing project for the first time, it is hard to know who are the right people to talk to, what the correct work-flow to follow is and what are the right times to get the whole thing up and running. Sport is a very specialized scenario and to chime in properly might take some time and -here’s the sad part- some good money. On the other hand, we know the right people in the right places and your next-best-move. So you waste no time, no money and get to be super efficient.
For a fan, there’s nothing like his favorite sport. The love for his team, the immense joy of victory. When it comes to our team, there is nothing we would not do. However, business is a different…erm..ball game and it is important to take the best possible decision, resting on solid, reliable data and stats. A sports marketing agency like RTR can provide you with the big picture, the right information and all the figures you need, so together we can see what the truly top-notch choice is: what team, what sport or what athlete. For figures don’t lie. Ever.
Sponsorship Activation is where the heart is
Sponsorship activation is the real deal. Without it, sports marketing is just a blank sticker on a bike, car or jersey: no fanbase engagement, no full exploitation of bottom-line impact. What then? Teams and properties will not help you get the best out of the money you just spent in buying marketing rights: that’s why you need a sports marketing agency to dig the gold out of your sponsorship. With us, your brand and sponsored athletes will hit malls, streets, walls, web pages and social media and you’ll get to make some new, exciting business right on track with our premium hospitality packages.
Objective Measurement for a Certain Return on Investment
Would you ever ask the car dealer who sold you your vehicle whether other companies’ rides are better than yours? Of course not, you already know the answer. Very well then, so how would you even think to clearly understand how much your sponsorship program is really worth if you don’t rely on third party, independent agencies? Since 1999 RTR has worked side by side with the world’s best evaluation and research consultants, providing the most accurate data on your brand’s exposition on TV, web and other media. Moreover we believe in ROI as the only way to measure your success: so you get to clearly understand how much you’re making out of every penny.
Sit back and relax. We’ve got you covered.
With a highly qualified staff and more than 15 years’ experience in sports marketing and sponsorship, RTR is your go-to-guy when it comes to using sports as a communication tool. We are consultants, meaning that our number one goal is to maximize your marketing budget, but at the same time we are an agency, handling your sponsorship plan from top to bottom, from the field to the charts. So you don’t need to use internal, unexperienced workforce or to walk the trial-and-error way. This means you save a whole lot of time you can re-invest in meeting new clients and starting new business in some of the world’s best locations and with the best companies. All of this while your brand logo sits before hundreds of thousands of people. Yes, cool.
Convinced? We knew you were the one!